Highlighting value, actioning first-party data, and leaning into new tech will make for winning travel and tourism campaigns in 2024.
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Agencies of the future are converging buying functions. Hear how from Forrester & Centro.
Highlighting value, actioning first-party data, and leaning into new tech will make for winning travel and tourism campaigns in 2024.
Mixed-funnel media strategies, leveraging historical performance, and marketing to HCPs will be key to campaign success in 2024.
Consumer shopping behaviors will lead retail and e-commerce marketers to browse RMNs, AI, and shoppable video in 2024.