Executives discuss four trends advertisers should understand heading into 2026, from the rise of agentic AI to the crisis of consumer trust.

75% of agencies are breaking down buying silos. Are you?
Executives discuss four trends advertisers should understand heading into 2026, from the rise of agentic AI to the crisis of consumer trust.
Essential winter reads for agency leaders navigating AI adoption, data complexity, and shifting brand expectations in 2026.
See what captured marketers’ attention in 2025 and what these trends signal for search, regulation, leadership, and media in the year ahead.