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Automation

Headshot of Eric Mayhew
Mar 1 2024

Accelerating Campaigns with AI & Automation

Eric Mayhew shares how automation and AI can reduce low-value manual labor, minimize friction in workflows, and more.
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Automation Resources

Marketing Intelligence Platforms - Moving from “Nice-to-Have” to “Need-to-Have”

Now is the time for businesses of all shapes and sizes to seriously consider investing in a marketing intelligence platform. Here's why.

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How Media Teams Work Effectively While Remote

Working remotely does not necessarily mean you have to lose productivity or team collaboration. When the COVID-19 pandemic hit in ...

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Your Campaigns Are Beautiful. Now Your Data Is Too.

The difference between ordering a small desert and a small dessert could impact your dining experience. You partner may reject ...

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Your Campaigns Are Beautiful. Now Your Dashboard Is Too.

Campaigns starting. Campaigns ending. Campaigns pacing behind. Campaigns pacing ahead. Proposals awaiting a response. Messages here, messages there. The day ...

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Emerging Social Platforms

Even before the global COVID-19 pandemic, advertisers were beginning to expand the social channels they use for advertising in order ...

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4 Guidelines for Selecting a Digital Marketing Agency

A digital marketing agency can launch you into the internet big-time. The problem, of course, is selecting the right digital marketing agency.

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The Advantages of Programmatic Advertising

If programmatic advertising had an official fan squad, I imagine their cheers would sound something like this: “Programmatic is the ...

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The Unstoppable Rise of Marketing Intelligence Platforms

We discuss why Marketing Intelligence Platforms are an essential ingredient in building a winning digital acquisition program today.

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New Media Trends for 2020

From the future of the agency to seamless experiences, we break down five themes every marketer needs to watch in 2020.

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