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Friends listening to broadcast radio
Jun 28 2023

Why You Should Include Broadcast Radio in Your Next Omnichannel Campaign

Learn the latest broadcast radio stats and why savvy marketers are embracing it in their omnichannel media mix.
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Audio Resources

Programmatic Zeitgeist: ‘Programmatic’ Is a Very Broad Term Encompassing a Lot of Topics

Programmatic advertising has changed, and Centro’s RTB Zeitgeist must do so as well. When we started this series a couple ...

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Feet on the Street: Where in the World is Centro?

Welcome back to our Feet on the Street series! We emerged from our candy-induced comas from Valentine’s Day ready to ...

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The Digital Innovations Awesome List (DIAL) - #CES2015 Recap

Wait a minute. Wait a minute, Doc. Are you telling me that you built a list of all the awesomeness ...

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Centro at #CES2015: The eBook

There’s no better way to say it: CES was absolutely amazing! From the ONE show to custom tours with Shelly ...

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#CentroInAction: Setting the Stage for Success

When it comes to campaign size and scale, Centro has tackled it all. We partner with agencies full of industry ...

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Three Streaming Audio Publishers to Consider

Three streaming audio publishers to consider include, TargetSpot, iHeartRadio and Spotify. Read on to learn the reasons why...

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Multi-tasking While on the Prowl for Holiday Deals?

It’s already November and before we know it we will be ringing in the New Year. Between now and the end of December, shopping becomes most people’s hobby and habit. In the digital media world, we speak frequently about the successes of targeting shoppers on their mobile phones, but there might be another opportunity we are missing out on.

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Mobile Expansion, Holiday and Digital Music Sales

Mobile is expanding reach and frequency with multi-platform news consumption. According to a new Pew research study, 64% of tablet owners and 62% of smartphone owners use their devices for news at least weekly, and a third of U.S. adults get news on a mobile device at least once a week.

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Where Have You Gone, Kurt Loder?

When you think about the importance of YouTube to the music industry, the one thing you can’t say is that nobody saw it coming… well, at least they anticipated the majority of it.

That being said, a couple of interesting reports and articles have been circulating over the past couple of weeks related to the impact YouTube and Social media are having on an industry that historically has been controlled by the major record labels.

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