Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Explore five of the clearest opportunities for digital advertisers to drive impact with AI today, from media strategy to measurement.
Centro has been positioned as a Challenger in the recently released 2020 Gartner Magic Quadrant for Ad Tech. Gartner is ...
In part three of Election Advertising 2020, we detail how advertising channels and formats will be impacted by political advertising.
Mobile Advertising and E-Commerce Driving online purchases is typically a high priority for mobile advertisers with e-commerce sites. There are ...
The 2020 election season will be anything but typical. Here, our C&C team shares how advertisers can leverage the timeline to November 3rd.
Writing Effective Audio Ads Writing an effective audio ad is challenging because writing for the ear to listen is different ...
Centro’s Candidates and Causes team has been at the forefront of political advertising in digital media since 2006. In our ...
Marketing dashboards pull data together from disparate sources, providing dynamic visualizations of performance in one single location.
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To ...
Centro surveyed over 60 political marketing agencies and organizations to gather insights on the digital marketing landscape.
