Meta's ad-free tier, Google's AI image tools, Amazon's lead gen ads and more feature in this month’s list of search and social news.
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A fusion of Basis Technologies' stories, best practices, and ad tech industry happenings.
Meta's ad-free tier, Google's AI image tools, Amazon's lead gen ads and more feature in this month’s list of search and social news.
Everyone needs a home: buyers, renters, investors, even real estate agents. Find expert media strategies & tips for reaching these audiences.
AI regulation predictions, everything you should know about in-housing, and more feature in this week's list of top marketing content.
We break down some of the lingo surrounding bid shading and explore how it’s applied in the digital advertising industry.
Explore the benefits and challenges of programmatic in-housing in all its forms, including hybrid, outsourcing or full in-housing.
Brand safety threats on social media, made-for-advertising sites, and more feature in this week's roundup of top digital marketing content.
Forget Musk vs. Zuck—social media advertisers are already in the ring with a swarm of threats to brand safety!
Basis experts share how to evaluate which advertising and marketing technologies will best complement your people.
Learn key strategies for marketers looking to earn straight A's on their back-to-school campaigns this year.
Hesitance around generative AI, cannabis consumer behavior, and more feature in this week's roundup of top digital marketing content.