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Marketing & Digital Advertising Thought Leadership Blog

Expert articles, analysis, strategies, and innovative ideas for the trends shaping the future of marketing and advertising.

What AI Search Means for the Customer Journey and the Open Web

As AI search pulls users from the open web, here’s how advertisers can adapt their strategies.

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Blog Posts

The Digital Innovations Awesome List (DIAL) - #CES2015 Recap

Wait a minute. Wait a minute, Doc. Are you telling me that you built a list of all the awesomeness ...

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Centro at #CES2015: The eBook

There’s no better way to say it: CES was absolutely amazing! From the ONE show to custom tours with Shelly ...

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A Conversation with Forrester – Part One: The Digital Video Landscape

  As consumers continue to fragment their video viewership across screens, digital video is becoming an effective supplement to TV ...

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Tap Into The Power Of Social With This Platform Breakdown

Every day it seems the world is getting more social. As time on mobile devices rises, the time people spend ...

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Five on Friday: #CES2015 Recap

Hey there, friends. Welcome back to the beloved Five on Friday series. 2015 is in full swing and we’re wasting ...

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RTB Zeitgeist: Over 80% of Industry Players Used Programmatic in 2014

Republished from the SiteScout blog Programmatic was a prevalent force in 2014, with 80 percent of the advertising industry — ...

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Feet on the Street: CES 2015 Edition

Happy New Year, friends and welcome to the first Feet on the Street of 2015! We’re kicking off 2015 with ...

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The Butterfly Effect of Mentoring

I tell this story often: I mentor because I had a mentor. As a 23 year-old copywriter at a small ...

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Five on Friday

Congratulations, friend. You've made it. It’s Friday and like you, we've had a busy week. The hustle and bustle of ...

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