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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Maximizing Programmatic CTV in 2025

Programmatic CTV is reshaping TV advertising. See how advertisers can make the most of this channel in 2025 — and beyond.

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Blog Posts

#8 Best Medium Workplaces by Fortune

  Read the Entire Story on Great Place to Work

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MMW Interview: Matt Sauls of SiteScout

Read the Entire Story on MobileMarketingWatch

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Days of our #CentroLives: Play Hard

We work hard at Centro. We try new methods. We break things. And we always pick up and start again. ...

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Why We're Here: Centro's Cornerstone

Why does anyone do what they do for a living?  What keeps a person waking up in the morning and ...

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Five on Friday

Hello everyone! Another Friday is upon us meaning that another work week is in the books. Centrons across North America ...

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#CentroInAction: Performance on Order for QSR

Our friends at a southern fast casual BBQ restaurant make a mean pulled pork sandwich. They know that as a ...

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Kristin Haarlow, Spark Vice President, Joins Centro

Haarlow will serve as Centro’s Regional VP of Media Strategy and Operations, West; Centro Emerges as Media Powerhouse by Attracting ...

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Emmis Communications Buys Programmatic for its Local Advertisers

Read the Entire Story on AdExchanger 

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Welcome to the Latest Edition of DIAL

Happy Monday! Beginning a new week can be tough, so to help you ease back in, our very own Digital ...

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