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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Navigating Misinformation and AI in 2025: Essential Resources for Advertisers

Misinformation and AI are dramatically impacting the digital advertising landscape. What do advertisers need to know to navigate these forces?

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Blog Posts

Emmis Communications Buys Programmatic for its Local Advertisers

Read the Entire Story on AdExchanger 

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Welcome to the Latest Edition of DIAL

Happy Monday! Beginning a new week can be tough, so to help you ease back in, our very own Digital ...

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Five on Friday

Hey friends! Thanks to the short work week, Friday is already upon us! We are definitely fans of easing back ...

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Five on Friday

Friday again so soon?! It has been a week of self-improvement of all of us, and we can’t wait to ...

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Centro on Great Rated

Read the Entire Story on Great Rated

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When Work Isn't Work: #CentroLife

In the spirit of the upcoming Labor Day holiday, we wanted to do a feature on our very own workplace! Time and again, Centrons rate their home-away-from home as the best in the industry. We love our manifesto, we love our benefits, and we love our jobs!

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Five on Friday

Hello friends! It is a happy Friday here at Centro! We've had a fun week and, as usual, we’d like to share the cool things we've been up to as a company.

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#CentroInAction: Helping a Telecom Company Make the Connection

Building brand awareness and generating engagement across more than 7,000 zip codes is a huge task — even for a major telecommunications company.

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Six months into acquisition, SiteScout keeps its identity

Read the Entire Story on Marketing Magazine

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