A running list of the most important Big Tech news for advertisers, plus analysis to help marketers thrive amidst these shifts.
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
A running list of the most important Big Tech news for advertisers, plus analysis to help marketers thrive amidst these shifts.
Just in case you had a crazy week – yes, it is indeed Friday! As usual, we had another jam-packed ...
Happy December, everyone! As we look to close out the year, we figured we would give you one extra gift ...
Programmatic is quickly changing the way we think about media buying. Like any new technology, programmatic has had its share ...
Republished from the SiteScout blog. Advertisers are increasingly bringing their programmatic advertising practices in-house thanks to ad teams increasing their ...
If you think marketing during the holidays feels fast and furious, you’re not alone. Keeping pace with today’s consumer demands ...
At this point, media plans have been approved. Buys have been completed. Promises have been made. As you hold your ...
Happy Friday, peeps, and welcome back to our famous Five on Friday! It’s been a week packed with events, excitement, ...
Employee Accolades and Feedback Propels Centro to the Top Spot on AdAge’s Ranking of Workplaces; Centro Continues to Garner Recognition ...
Is it December already? Wow, time sure flies! We hope you all had a great Thanksgiving and are ready for ...