Explore how AI is transforming search engine marketing, what the future of search might look like, and how leaders can adapt and prepare.
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Explore how AI is transforming search engine marketing, what the future of search might look like, and how leaders can adapt and prepare.
Most of us have probably seen or heard about Mary Meeker's monstrous 2015 Annual Internet Report. One slide, however, has ...
Did you know the average consumer spends 127 minutes in mobile applications a day? That’s nearly an hour more than ...
Digital ad tech firm Centro has announced that its demand-side platform (DSP) is now plugged into several ad exchanges -- ...
Ad tech firm Centro announced its recently-launched DSP has added access to video advertising inventory through several ad exchanges and offers mobile audience targeting data from Oracle ...
For many years now, DSP vendors have been almost exclusively focused on agency holding companies and national advertisers. This has ...
Centro DSP Expands Cross-Channel Ad-Buying Capabilities with Integrations for Video Inventory; Adds Mobile Audience Data from Oracle BlueKai, NinthDecimal NEW ...
The software firm is based in Chicago, Illinois and focuses on employee development. “Centro is for dreamers—the company’s lofty business ...
Welcome back to our Feet on the Street series. It is a big week for Centro, with some fantastic events ...
It used to be that local advertising evoked images of small retailers like mom-and-pop stores who needed to reach only ...