TikTok’s Google integration, Meta and Amazon’s AI capabilities, and more feature in this month’s list of search and social news.
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"Riegsecker sees this investment as a way to continue Centro’s push towards becoming a centralized ad tech platform that can combine the more operational business automation with the programmatic RTB exchanges. “We believe the race is on to become the software provider of a single sign-on platform that automates 100% of your digital spending,” he said."
TikTok’s Google integration, Meta and Amazon’s AI capabilities, and more feature in this month’s list of search and social news.
Lawsuits against Google and Amazon show that digital advertising can no longer live in the shadows, but must instead shine in the spotlight.
Holiday shopping trends, made for advertising sites, and more feature in this week's list of top digital marketing content.