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May 22 2024

How Automotive Marketers Can Capitalize on Pent-Up Consumer Demand

Learn what automotive advertisers can do to capitalize on pent-up consumer demand as the landscape stabilizes in 2024.
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Strategy Resources

Brand Safety and Avoiding Controversy in Digital Advertising

Take a quick look some of the ways digital marketers can protect their brands and avoid controversy.

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Four Pro Wrestlers Whose Day Jobs Needed Digital Advertising

A dentist, a plumber, and a teacher walk into a…pro wrestling ring? These digital ad strategies may have helped them succeed outside the ropes.

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4 Things Advertisers Should Know About Retail Media Networks

Retail media is exploding. How can advertisers use it effectively? Ashley Thorn, our Director of Client Development, breaks it down here.

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3 Ways to Make the Most of Your Marketing Spend During Economic Upheaval

How can advertisers make the most of their budgets and even discover an opportunity or two amidst economic uncertainty? Here are three tips.

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The Top Four Takeaways from Programmatic I/O 2022

The advertising industry is facing broad, foundational changes. Check out these four takeaways from Programmatic I/O 2022 to help you prepare for what's ahead.

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4 Adtech Horrors to Avoid This Halloween (and Year-Round)

Boo! If you’re an adtech user looking to avoid horrifying missteps, this post will help you steer clear of four big ones.

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Basis User Study Report: How Basis Simplifies Digital Advertising

See how Basis can help marketers simplify and save time throughout the campaign process.

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Connected TV Advertising: Your Guide to This Must-See Opportunity

Does your digital video strategy reach audiences where they view video? Learn the ins and outs of connected TV advertising with this guide.

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How Financial Services Advertisers Can Reach Gen Z and Millennials

We break down four strategies FinServ advertisers can adopt to reach and engage the much sought-after younger generations.

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