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Jan 27 2023

The Impact of CPRA on Digital Advertising and Consumer Privacy

Learn all about the CPRA, what companies have to do to comply, and how it will impact the programmatic advertising industry.
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Industry News Resources

Is Centro planning an IPO?

Read the Entire Story on Crain's Chicago Business 

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How Regional, Indie Agencies Can Innovate in Digital

Read the Entire Story on Digiday

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Centro Launches Cloud-Based Digital Media Planning Software for Agencies

Media Logistics Software Creates Operational Advantage and Improves Productivity of Digital Media Teams  CHICAGO, IL – March 11, 2013 – ...

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Centro: 'Yes, We Can Speed Up Media Planning,' New Software Battle Tested by Obama

Read the Entire Story on MediaPost

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Working from home (or not) is matter of trust

Read the Entire Story on Crain's Chicago Business 

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What Makes Premium...Premium?

Read the Entire Story on AdExchanger 

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CES 2013: Exciting Programs and Panelists (Part II)

While the excitement of the holiday season is over, there’s a ton to look forward to in the New Year for technology enthusiasts. For those deeply curious about what’s to come in 2013, there’s no better place to get fully immersed in what’s to come other than the International Consumer Electronics Show.

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Paid Search: Leading the Mobile Revolution

Yes, “mobile” is no longer a thing of the future. It is here and it is prominent, but still struggles to get its share of the advertising dollars. According to an AdAge White Paper, consumers’ media consumption time on mobile is up to 10 percent, while marketers’ share of advertising budgets is only 1 percent – this is a large gap. On top of that, mobile usage is only picking up steam.

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The Rise and Fall of eReaders

A report that came out in mid-December from iSuppli, the electronics sector research firm, noted that year-end eReader shipments are going down to 14.9M units – a significant 36% drop from the 23.2M units achieved in 2011.

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