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A legislator reviews draft legislation that could impact the digital advertising industry
Jun 4 2024

The APRA: What Advertisers Need to Know

If passed into law, the APRA would establish the first national data privacy framework in the US. How could this new legislation impact digital advertising?
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Industry News Resources

Innovations in Search and Social [May 2023]

Google’s new SGE, Twitter’s new CEO, TikTok’s new tools, and more feature in this month's list of search and social news.

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Scout: TV Upfronts Drama, the Latest in Podcast Revenue Growth, and More

News from Comcast, takeaways from the podcast upfront, and more feature in this week's roundup of top digital marketing content.

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Scout: How AI Will Change SEM, Advertising During Pride Month, and More

Advertising's carbon footprint, the influence of podcast hosts, and more feature in this week's digest of top digital marketing content.

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Scout: AI Warnings, Upfronts Updates, and More in This Week’s Digest of Top Digital Marketing Content

Ad spend insights, search engine marketing strategies, and more feature in this week's digest of top digital marketing content.

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The Future of Search Engine Marketing: Our Experts Weigh In 

Three of our top search marketing experts share what paid search advertisers should know about the future of the space.

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Innovations in Search and Social [April 2023]

Facebook's AI feature, Google's ad transparency, Lemon8, and more feature in this month's list of search and social news.

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Scout: Google’s AI Sprint, Considerations for Cannabis Advertisers, and More 

Nielsen's reaccreditation, diversity in publisher workforces, and more feature in this week's digest of top digital marketing content.

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Scout: Brands Up Their TikTok Spend, Digital Advertising’s Carbon Footprint, and More 

Findings from the IAB's new Internet Advertising Revenue Report and more feature in this week's digest of top digital marketing content.

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Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

We examine the benefits available to brands that tap into green value pools and actively embrace the sustainability movement.

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