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2026 AI and the Future of Marketing report cover image
Oct 19 2026

AI and the Future of Marketing: 2026 Edition

How are marketers using AI in 2026? New survey data on adoption rates, AI agents, ROI measurement, and AI’s impact on marketing jobs and teams.
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Latest Resources

Consumer Habits During the Pandemic

Download this infographic to view the average time U.S. adults spend with digital media and online trends that are here to stay. 

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Flexible Solutions Help Monster Stay at the Top of their Game

Global online employment solution Monster had worked with a litany of prohibitive DSP partners—until they found Basis.

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3 Ways Retail Brands Can Optimize their Digital Footprint

Here are three things retail challenger brands should know if they want to make the most of their digital marketing efforts.

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U.S. Elections Digital Advertising Trends: 2020 Dominated by Programmatic, CTV and Last-Minute Spending

Grace Briscoe is SVP of Candidates and Causes at Basis Technologies The 2020 U.S. elections were the most unique of ...

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DIAL: Digital Innovations Awesome List (April 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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PAX Uses Basis DSP to Lower Cost Per Acquisition and Engage New Audiences

Cannabis vaporizer brand PAX teamed up with Basis Technologies to drive improvement across multiple performance-related goals. Learn how here.

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3 Things To Know About the Future of Data Privacy

No one has all the answers about the future of data privacy, but there are a few things we know for sure. Read on to find out what they are.

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Considering Cookie Loss & Privacy Law

In this episode, Pavón shares his views on consumer privacy laws and how advertisers should be planning for a cookieless future.

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Embracing the Identity Crisis: A Note From Basis Technologies' CEO

The shifts in consumer privacy are opportunities to better ourselves as an industry. Here's our point of view.

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