Resource Center

2024 Advertising Agency Report cover image
May 29 2024

2024 Advertising Agency Report

See how advertising agency professionals feel about their jobs, their industry, and the challenges and opportunities that are shaping their futures.
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2024 Basis AI Report Cover
Sep 18 2024

AI and the Future of Marketing

AI has begun to re-shape the marketing and advertising industries. Find out how in this comprehensive research report, featuring exclusive survey findings.
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2025 Advertising Trends Report Cover
Dec 4 2024

Reality Check: The 2025 Advertising Trends Report

Uncover the trends and opportunities that will shape advertising in 2025 in this comprehensive report.
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Seats in congress where legislators consider legislation on digital advertising regulation
Aug 7 2024

Digital Advertising Regulation in 2024: What Marketers Need to Know

It’s been a busy year for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?
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Latest Resources

Can Blogs Show Their Value to Advertisers?

All blogs are not created equal, and some will have the opportunity to drive ad revenue better than others due to their audience, growth, content and sales strategy. For these networks to stand out against others in the marketplace, we have a couple suggestions…

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ITA Spotlight: Centro

  Read the Entire Story from the Illinois Tech Association 

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Publicis-Omnicom merger could benefit Chicago's media buying industry

Read the Entire Story on Crain's Chicago Business

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Riegsecker's Centro takes on 'stupidly run industry'

Read the Entire Story on Crain's Chicago Business 

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Big Data – It’s Not the Size that Counts, It’s How You Use it

Over the past few years, there has been a literal and figurative explosion in the amount of data available to analyze business activities. Companies that can rapidly process publicly available (or licensable) data and turn it into actionable information have been able to develop real competitive advantages. From a systems perspective, the playing field (with regards to how fast you can do both of those items) is leveling pretty quickly. So where will new sources of competitive advantage come from?

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This Best Place To Work Has An Office That Backs Up Its Ranking

Read the Entire Story on Chicago Grid

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Centrons Outside of Centro

We turned the spotlight inward – on some of the individual Centrons that make the company such a fantastic place to work! Continue on to learn more about Brittney Posey and Rachel Carlson, Account Managers at Centro's headquarters in Chicago.

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Seeing Is Believing - Hands-On With New Centro Planner Software

Read the Entire Story on MediaPost

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How Digital Publishers Can Impress Media Buyers

Read the Entire Story on MediaPost

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