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2024 Basis AI Report Cover
Sep 18 2024

AI and the Future of Marketing

AI has begun to re-shape the marketing and advertising industries. Find out how in this comprehensive research report, featuring exclusive survey findings.
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The White House at night during the holiday season
Feb 26 2025

How the Trump Administration Will Impact the Digital Advertising Industry

Insights and analysis on how the new administration’s policies and priorities are likely to impact the digital advertising ecosystem.
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2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
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Latest Resources

Key Takeaways from SXSW

Looking back at the geek mecca known as SXSW, I’d like to reflect on what marketers can take from this experience. For me, the main theme centered around Data and four interrelated areas: privacy, contextual, self-discovery, and visualization.

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Centro: Chicago's Ad Tech Giant Aims to Revive Journalism

Read the Entire Story on Silicon Valley Watcher

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Centro Tops Crain’s Chicago Business’ Best Place to Work List for Four Straight Years

Centro Continually Achieves Recognition for Positive Culture and Work Environment; Focus on Employee Health, Happiness and Career Development Act as ...

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Best Places to Work 2014: No. 1 Centro

Read the Entire Story on Crain's Business Chicago 

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Video Comes to Leading Self-Serve RTB Platform

Read the Entire Story on Mobile Marketing Watch 

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SiteScout Adds Video to Self-Serve Real-Time Bidding Platform

SiteScout Makes Programmatic Video Advertising Simple and Accessible for Any Marketer; Delivers One Buying Platform Encompassing All Major Digital Channels ...

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SiteScout Rounds Out RTB Platform With Addition of Online Video

Read the Entire Story on MediaPost 

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Centro Bolsters Sales Team with Addition of Doug Thomas as VP of Sales

Twenty-Year Media Industry Veteran Who Led Many Nine-Digit Sales Revenue Teams  Will Cultivate Deeper Relationships with Agencies in the Midwest United ...

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Successful Strategies For Using Mobile Location Data

  Read the Entire Story on iab

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