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Mar 3 2023

Boosting Sales With Programmatic Video

Basis provided Nue Vodka an awareness strategy designed to help the brand reach its growth goals. The results: 27% higher average daily sales.
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Video Resources

Digital Innovations Awesome List: Ad Blocking, Algorithms, and More

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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Group finds campaign ads on ISIL-inspired videos

"Grace Briscoe (Centro) said her company maintains its own list of sites where advertising is both effective and safe. 'We ...

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Centro DSP Spotlight: Seize The Mobile Video Opportunity

According to eMarketer, mobile video ad spending in the US is estimated to grow 47% in 2016. (Going from $2.7 ...

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Conquer Digital Video with the Four Key Formats

Last year, in response to an industry-wide thirst for education, Centro launched the 3T roadshow. Our internal digital experts visited ...

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CES2016: Developments in Programmatic TV and Video

Does CES ever disappoint? Not really and this year was no different. With new tech and innovations as far as ...

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CES2016: A Full View of 360 Video

One of the biggest trends at CES was, without a doubt, virtual reality and 360 video. Nearly everywhere you turned, ...

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More Screens, More Opportunities

The world is heading in a digital direction (newsflash!), but some of us are just not quite ready to forego ...

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Introducing the Political Digital Digest: November 2015 Edition

The 2016 presidential race is on, but the battle for digital ad inventory is only just beginning – and we ...

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Programmatic is Going Primetime

On July 1st, 1941, the Brooklyn Dodgers played the Philadelphia Phillies at Ebbets Field. The game was broadcast on WNBT-TV. ...

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