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Seats in congress where legislators consider legislation on digital advertising regulation
Feb 4 2025

Digital Advertising Regulation in 2025: What Marketers Need to Know

It’s been a busy few years for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?
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Social Media Resources

Health Preventative Company Reaches New Brand Awareness Milestone

A story of how a preventative healthcare company utilized Basis to increase brand awareness among target audiences.

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Innovations in Search and Social [June 2022]

Google Marketing Live, Reddit best practices, and more feature in this month's list of search and social news, trends, and resources.

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What the Heck is Going On with Social Media, and How Does it Affect Advertisers?

Let’s take a quick look at the latest from the world of social media and consider what it all means for digital advertisers.

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Gen Z Technology Habits and Media Consumption by the Numbers

We take a look at where Gen Z technology and media use stand today and how they are predicted to evolve over the coming years.

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Innovations in Search & Social [April 2022]

NFTs on Instagram, TikTok search ads, and more feature in this month's list of search and social news, trends, and resources.

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Innovations in Search & Social [March 2022]

What's new in the realms of paid search and social media? Basis' Senior Vice President of Paid Search and Social has compiled all the latest news, trends, and resources below for easy access.

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Innovations in Search & Social [February 2022]

What's new in the realms of paid search and social media? Basis' Senior Vice President of Paid Search and Social has compiled all the latest news, trends, and resources below for easy access.

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Driving Worldwide Social Media Engagement for a Not-For-Profit

Read how the American Booksellers Association partnered with Basis Technologies to bring in-store events campaigns into the digital space.

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Digital Media Efforts Generates Nearly $800K in Revenue for Quick-Service Restaurant (QSR)

A story of how a QSR utilized Basis Technologies for strategy development and activation to drive their digital media efforts across 37 DMAs.

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