Managing marketing campaigns has never been so complex. We look at how omni-channel advertising platforms simplify the process.
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Managing marketing campaigns has never been so complex. We look at how omni-channel advertising platforms simplify the process.
What's new in the realms of paid search and social media? Basis' Senior Vice President of Paid Search and Social has compiled all the latest news, trends, and resources below for easy access.
Read how the American Booksellers Association partnered with Basis Technologies to bring in-store events campaigns into the digital space.
A story of how a QSR utilized Basis Technologies for strategy development and activation to drive their digital media efforts across 37 DMAs.
What is Native Advertising? Native advertising is a type of paid advertisement that is designed to match the look, feel, ...
Why Paid Social? With more than half the world’s population now using social media, and people spending an average of ...
For this athletic apparel brand, early success with social media advertising was plateauing. Basis Technologies got the curve going up.
When NRG Energy was looking for a new agency to level-up their digital media efforts, only one satisfied all requirements—Basis Technologies.
Advertisers must start developing strategies to reach and appeal to Gen Z, which is projected to become America’s largest generation by 2034.