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Social Media

Chain link fence looking into a fighting ring
Aug 16 2023

Why the Real Social Media Cage Match Is Advertisers vs. Brand Safety Threats

Forget Musk vs. Zuck—social media advertisers are already in the ring with a swarm of threats to brand safety!
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Social Media Resources

How Political Digital Advertising Lessons of 2016 Applies to 2017

In consumer advertising, incremental gains count for something. But in political advertising? It's a zero-sum game. You either achieve a ...

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DIAL: Digital Innovations Awesome List (February)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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AdExchanger Industry Preview 2017: Day 2 Tweet-Cap

AdExchanger’s 2017 Industry Preview has come to an end, leaving plenty for marketers to think about as they approach their ...

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Don't Dive Into Programmatic Without a Plan

"Since 2013, programmatic has made up more than 50 percent of ad spending in the U.S., and forecasts indicate it ...

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Digital Innovations Awesome List (DIAL)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To ...

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Snapchat's Thrown Digital Advertising Against the Wall: Will it Stick?

"By pushing further into digital ad targeting, Snapchat is sending a clear message to media buyers: This is an ad ...

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Digital Innovations Awesome List

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To make ...

Read More
Digital Innovations Awesome List

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To ...

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Shedding Light on the Age of 'Dark' Messaging Apps

"Younger demographics and technological advances are inspiring more innovative social media tactics. Apps can no longer make a good run ...

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