A CMO Dashboard must provide the high-level data a CMO needs to measure campaign efficacy quickly and determine strategic objectives.
A CMO Dashboard must provide the high-level data a CMO needs to measure campaign efficacy quickly and determine strategic objectives.
Dive into these tips to determine how you can incorporate video into your social media advertising strategy.
The technology to create centralized data hubs is available. Marketers implementing it now are set up to benefit the most in the long-term. Here's why.
In part three of Election Advertising 2020, we detail how advertising channels and formats will be impacted by political advertising.
The 2020 election season will be anything but typical. Here, our C&C team shares how advertisers can leverage the timeline to November 3rd.
Centro’s Candidates and Causes team has been at the forefront of political advertising in digital media since 2006. In our ...
Marketing dashboards pull data together from disparate sources, providing dynamic visualizations of performance in one single location.
Centro surveyed over 60 political marketing agencies and organizations to gather insights on the digital marketing landscape.
We dive into some of the tangible costs that using repetitive manual reporting processes could have on your business operations.