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5 Simple Steps to Develop an Effective PPC Strategy
Nov 15 2023

5 Simple Steps to Develop an Effective PPC Campaign Strategy

Need some help with your PPC strategy? Don’t worry: here's a free, easy framework and checklist to ensure your campaigns are effective.
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How Marketing Intelligence Platforms Lay the Path to Personalization

Marketing intelligence platforms offer the tools you need to execute your personalization efforts at scale.

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How to Build a Revenue and Conversion-Driving SEO Dashboard

We dissect why a dedicated SEO dashboard is vital for SEO managers to track the trajectory of their search engine results.

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The Dashboard Components Every Marketing Manager Needs to Fuel Next-Level Growth

Custom dashboards offer a flexible solution digital marketing managers can utilize to maximize the performance insights they need.

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The Top Dashboard Components for Better Keyword Optimization

Explore three ways you can identify PPC keywords that are not working and learn how smart reporting makes the task infinitely easier.

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The 5 Essential Components of a CMO Dashboard

A CMO Dashboard must provide the high-level data a CMO needs to measure campaign efficacy quickly and determine strategic objectives.

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Why Your Customer Engagement Data Needs a Single Source of Truth

The technology to create centralized data hubs is available. Marketers implementing it now are set up to benefit the most in the long-term. Here's why.

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Election Advertising 2020: Impacts by Format and Channel

In part three of Election Advertising 2020, we detail how advertising channels and formats will be impacted by political advertising.

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Election Advertising 2020: Countdown to November 3rd

The 2020 election season will be anything but typical. Here, our C&C team shares how advertisers can leverage the timeline to November 3rd.

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Election Advertising 2020: Landscape Overview

Centro’s Candidates and Causes team has been at the forefront of political advertising in digital media since 2006. In our ...

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