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Ready to reevaluate your Amazon ad tactics to stay relevant? Get insights into the biggest mistakes and get ad copy tips to boost ROI.

Amazon is now the third largest digital advertising platform in the world, behind Google and Facebook. We discuss five reasons why.

Sometimes the tools you need to increase ROI and boost ad revenues are right at your fingertips. Learn 9 creative ways to leverage lead capacity.

As Google Voice Search rises in popularity, it's becoming important for businesses to improve their pay-per-click performance and reach new consumers.

Revenue management takes time, effort and patience but can boost value and elicit strong returns. Learn how to apply revenue management principles to PPC.

Are you looking for ways to automate Google ads to boost ROI and add value to your advertising efforts? We let you in on 5 ways you can automate Google Ads.

They say that the game of chess takes an hour to learn and a lifetime to master. The same goes ...

Amazon advertising, Google ads: which is best for your marketing budget and strategy? We weigh the benefits of both.

PPC advertising, when managed well, can be one of the most cost-effective tools for reaching your audience. For one, it’s ...