Programmatic

Learn about four of the most common programmatic advertising mistakes—and how digital marketers can avoid them.

Interested in in-housing some (or all) of your programmatic advertising? Check out this handy quiz to see where you fall on the readiness scale!

Get all the latest on the factors, trends, and projections shaping the political ad world heading into the 2022 US midterm elections.

What is advertising automation, what benefits does it offer, and what does it look like in practice? Read this to find out.

A telecommunications company was looking for an expert partner to help expand their reach—enter Basis Technologies.

Unprecedented ad spending in this mid-term election will have broader impact across the advertising ecosystem, increasing demand and driving up ...

Join this webinar to learn all about the current state of programmatic and its place in the future of digital advertising.

Are you interested in using programmatic software but don't know where to start? What even is a DSP? No worries: We're here to help!

To help political marketers keep their wits about them this election cycle, we've identified three key trends to be aware of.