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Programmatic

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Jun 6 2023

15 Best Practices for Higher CTA Conversions

For your prospects, the CTA is the first thing they read and last thing they remember about your ad copy. Here are 15 tips for better CTAs.
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Programmatic Resources

Holiday Advertising Trends 2018 [Infographic]

‘Tis the season… to be advertising! HO HO HO! Thanksgiving is practically here, Black Friday is right around the corner, ...

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How ML Will Transform the Advertising Industry

How have technologies like machine learning transformed the digital advertising industry? Learn how ML is propelling the evolution of digital advertising.

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Five Ways Big Data is Changing Digital Marketing

Five ways that big data has turned digital marketing on its head, opening up new opportunities for marketers and their customers.

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DIAL: Digital Innovations Awesome List (November 2018)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming—so ...

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The Hidden Power of Intent Data: Harnessing What the Human Eye Can’t See

Are you garnering the most value from intent data? We let you in on how to harness the potential of intent data to capture new and unique customer insights.

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Why Your Amazon Ad Tactics Aren't Selling (and What to Do Instead)

Ready to reevaluate your Amazon ad tactics to stay relevant? Get insights into the biggest mistakes and get ad copy tips to boost ROI.

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Five Reasons Why Amazon Is the Third Largest Digital Advertising Platform

Amazon is now the third largest digital advertising platform in the world, behind Google and Facebook. We discuss five reasons why.

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10 Terrifying Ad Fraud Attacks That Will Kill Your Campaigns

Are your campaigns suffering from ad fraud? Read on to learn the terrifying tactics fraudsters use to curse your advertising campaigns.

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How to Optimize Your PPC Ads for Google Voice Search

As Google Voice Search rises in popularity, it's becoming important for businesses to improve their pay-per-click performance and reach new consumers.

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