Digital Advertising Resources & Thought Leadership - Basis Technologies

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2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Latest Resources

#CentroLife: This is the place for Centerns

Our month-long celebration of culture is slowly winding down. To help us close it out, we are bringing you one ...

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Programmatic Zeitgeist: The Implications of Google Pulling YouTube Inventory Off Its Ad Exchange

Earlier this month, Google made an aggressive move by announcing that it would be pulling YouTube video inventory completely off ...

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#CentroLife: To Be a Centern in San Francisco

Centro’s internship program extends from our home base in Chicago all the way to our San Francisco office where four ...

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#CentroLife :: This is the Place for You

In January of this year, Centro began a slow, systematic brand evolution – scheduled to unfold over the course of ...

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Generation Z: They’re Changing the Workplace, Too

With their growing population, yearning to be homeowners, and strong sense of entrepreneurialism, Generation Z is causing quite the commotion ...

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Wellnesspalooza: Happiness of the Mind and Body

Every year, Centro sponsors a free health screening for all employees and encourages 100% participation across the company. Those that ...

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#CentronShorts: The Stories Behind the Shots

Get the popcorn, because you're in for a title bout in the newest chapter of our #CentronShorts story. In these brief ...

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Generation Z: Spenders, Influencers, Future Homeowners… And Entrepreneurs

From Gen Z’s growing population to its significant planning for the future, this young generation is making waves among marketers ...

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Centrons Making a Difference

Across the country, Centrons strive to give back to the community through volunteer efforts with a desire to make a ...

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