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Sep 15 2022

Scout: The IAB’s State of Data Report, the Creation of ‘Commerce Media,’ and More in This Week’s Digest of Top Digital Marketing Content 

The IAB’s State of Data Report, commerce media, and more feature in this week's digest of top digital marketing content.
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Industry News Resources

Brand Storytelling At Its Finest

ADOTAS – What makes a brand stand out? What makes a brand resonate with consumers? What makes a brand evoke an emotional connection that is so powerful, it turns consumers into brand ambassadors? It’s when a brand can tell an incredibly influential yet simple story that touches a consumer on a personal level.

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Silicon City: Next phase in Centro's growth - a software spinoff

Read the Entire Story on Crain's Chicago Business 

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DoubleVerify Ranks Centro’s Spectrum as a Top 10 Brand Safe Company

CHICAGO, IL – October 10, 2011 — Today, media technology company Centro announced that its ad network Spectrum has been ...

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DoubleVerify: 5% verified ads served near competitor ads

Read the Entire Story on BizReport

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DoubleVerified Report Shows That Media Verification Improves for Online Advertising Industry

Read the Entire Story on MarketWire

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ITA Spotlight: Centro

Read the Entire Story on ITA

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VCs Love Web Data Firms

Read the Entire Story on Digiday

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The Mennonite Ad Guru

Read the Entire Story on Technori

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Centro Raises $22M, Expands Sales, Media Buying

Read the Entire Story on MediaPost

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