First-party data, web3, and brand authenticity are featured in this week's digest of the best digital marketing articles, POVs, and reports.
First-party data, web3, and brand authenticity are featured in this week's digest of the best digital marketing articles, POVs, and reports.
Welcome to Scout, a digest of the best digital marketing and advertising articles, reports, and POVs from the past week.
What's new in the realms of paid search and social media? Basis' Senior Vice President of Paid Search and Social has compiled all the latest news, trends, and resources below for easy access.
We take a deep dive into three of the most popular advertising approaches marketers are adopting in the metaverse right now.
What's new in the realms of paid search and social media? Basis' Senior Vice President of Paid Search and Social has compiled all the latest news, trends, and resources below for easy access.
When it comes to DeFi marketing, there are ample opportunities...and several major challenges. He a closer look at a few of them.
Download this infographic to get the highlights from our report, “How Complexity, Job Satisfaction, and Automation Intersect in Digital Media.” ...
Research shows that 37% of advertising professionals plan to leave their jobs within two years. With 90% of professionals agreeing ...
Throughout 2021, Basis Technologies worked to bring you the latest news and insights from the ever-evolving advertising industry. Check out 10 of the articles that most resonated with our readers in 2021.