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2026 AI and the Future of Marketing report cover image
Oct 19 2026

AI and the Future of Marketing: 2026 Edition

How are marketers using AI in 2026? New survey data on adoption rates, AI agents, ROI measurement, and AI’s impact on marketing jobs and teams.
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Latest Resources

Beyond Third-Party Cookies: Your Guide to Privacy-Friendly Advertising

Third-party cookie deprecation is transforming the digital advertising industry. How can marketers embrace privacy-friendly tactics without sacrificing results? Find out in this guide.

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Scout: Twitter’s Downward Spiral, the Uptick in OOH, and More

News from Apple and Amazon Prime, a little something from TSwift, and more feature in this week's digest of top digital marketing content.

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How Advertising Automation Can Help You Through the Identity Crisis (as Told by Taylor Swift)

Advertising automation is one of the most powerful solutions teams can use to navigate the identity crisis. Here, we break down what advertisers need to know.

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15 Best Practices for Higher CTA Conversions

For your prospects, the CTA is the first thing they read and last thing they remember about your ad copy. Here are 15 tips for better CTAs.

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Scout: The Magic of Tech, Lessons on Engaging with Diverse Creators, and More

Travel marketing challenges, ad spend updates, and more feature in this week's roundup of top digital marketing content.

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Innovations in Search and Social [May 2023]

Google’s new SGE, Twitter’s new CEO, TikTok’s new tools, and more feature in this month's list of search and social news.

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Boosting Enrollment with a Data-Driven Digital Campaign

See how Basis Technologies partnered with 1o8 Agency on an awareness campaign to boost enrollment in publicly-funded early childhood development programs.

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Discerning Fact from Fiction in AdTech

AdProfs founder Ratko Vidakovic joins host Noor Naseer to discuss how to find and distinguish adtech truths from not-so-hidden agendas.

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Who the Digital Advertising Channels Would Be at a Holiday Cookout

What kind of person would each digital advertising channel be at a cookout? We've done the research, and are here to share our findings.

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