Retail & E-commerce Archives - Page 3 of 11 - Basis Technologies
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Oct 18 2024

3 Considerations for Retail Marketers Headed into 2025

How can retail marketing teams adapt to consumer preferences and evolving technologies to make the most of their ad spending in the new year?
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Retail & E-commerce Resources

Three Strategies for Food and Beverage Marketers to Try in 2021

The COVID-19 pandemic served up a heavy hit to the food and beverage industry in 2020, but with vaccination rates ...

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An Athletic Apparel Brand Increases Sales by Expanding its Digital Media Reach

For this athletic apparel brand, early success with social media advertising was plateauing. Basis Technologies got the curve going up.

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Renewed Retargeting Strategy Empowers Beauty Retailer to Increase In-Store Visits by 300%

Learn how Basis Technologies' media services team helped a beauty retailer better leverage its online audience to improve in-store revenue.

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3 Ways Retail Brands Can Optimize their Digital Footprint

Here are three things retail challenger brands should know if they want to make the most of their digital marketing efforts.

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Vertical Viewpoint: Conquering Challenges as a Retail Brand

Nearly every business was hit hard during the pandemic, and for retail brands, this was no exception. How have the most successful of retail businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Digital Strategies for Outdoor Industry Marketers

With the COVID-19 pandemic putting strain on our collective mental health, it’s no surprise that outdoor recreation has become quite ...

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13 Dashboard Components to Make eCommerce Management Easy

We’ve compiled a handy list of 13 dashboard components that empower effective eCommerce reporting and expose usable intelligence insights.

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Digital Strategies for Retail Marketers

Shifts in Retail Marketing Many marketing experts predict the retail industry will be forever transformed by the Coronavirus pandemic. While ...

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Why Mobile Advertisers Care About Driving In-store Traffic

Mobile Advertising and E-Commerce Driving online purchases is typically a high priority for mobile advertisers with e-commerce sites. There are ...

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