Digital Advertising Resources & Thought Leadership | Basis

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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Apr 20 2026

2026 Advertising Agency Report

The advertising agency world is at a crossroads. After years of mounting pressure, the forces reshaping the industry have reached ...
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Latest Resources

4 Trends Shaping Financial Services Marketing

We've compiled the four key trends that will continue to shape banking and financial services in 2021 and beyond.

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CBDeebly is Pioneering CBD Marketing, Powered by Basis

Explore how Basis Technologies' automated digital media management platform empowered CBDeebly to meet and exceed CPA, AOV, and ROI goals.

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COVID-19: One Year Later

From device preferences to generational behaviors, to shopping trends—consumer habits post-COVID are reshaping the new normal. Download this infographic to learn more!

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The Time is Right for Challenger Brands in Healthcare

Change brings the opportunity to reevaluate—and improve upon—the status quo. Here's why the time is right for challenger brands in healthcare.

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Brand Innovators Media Buying Summit 2021 Takeaways

At the Brand Innovators 2021 Media Buying Summit last week, experts from across the industry discussed how the media buying ...

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DIAL: Digital Innovations Awesome List (May 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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How Basis Helped Fathom Retain and Grow Digital Business

Read how Fathom leveraged Basis Technologies' DSP to unite automation with holistic media management and drive real impact for their clients.

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How to Pitch Digital Innovation

Walter Geer shares how he empowers his team to keep innovation at the forefront of approaching client business.

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Basis Technologies Drives New Banking Accounts

A growing, multi-location bank teamed up with Basis Technologies to strategically target prospects to drive application volume. Learn more.

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