Digital Advertising Resources & Thought Leadership - Basis Technologies

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2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Latest Resources

Publisher News: Industry Insights

South by Southwest Interactive Recap For publishers trying to understand the frenzied and changing digital media landscape, take a look ...

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Publisher Partner of the Month: Lee Enterprises

We are very excited to spotlight Lee Enterprises this month! Lee Enterprises began working with Centro in 2012 and launched ...

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Generation X: Small, Mighty… and Financially Insecure?

Generation X – a goldmine for marketers, yet still forgotten in many media plans. In fact, we recently touched on ...

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#CentroInAction: Telling Your Digital Story

It was once said, “If you don't tell your story, someone else will.” That was surely the situation in our ...

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Centro Signs Multi-Year Lease for New Headquarters in Chicago's Sullivan Center

New Office Has 70,000 Square Feet to Accommodate 250 Local Employees with Room for More Hires; Centro Has Experienced a ...

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Fortify Your Approach to Healthcare with a Hefty Dose of Digital

The healthcare industry is rapidly shifting – and not just in spending – but also in the method in which ...

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RTB Zeitgeist: Why Programmatic is Not Just About Data but About People Too

Republished from the SiteScout blog. With programmatic, it’s as much about the people and the culture within an organization as ...

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Feet on the Street: Where in the World is Centro?

Holy smokes, Batman! This year is speeding by faster than the Batmobile and it doesn’t seem to be slowing down. ...

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Centro Releases New Batch of #ProgrammaticNinjas

Hey, remember college? Remember those elated few days after finishing your final exams? Your brain was tired, but you were ...

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