Our media experts provide context and analyses on the latest search and social news in this monthly roundup.
Welcome back to a new addition of Feet on the Street. The second week of our 3T Programmatic series is in full swing, so if you want to get the latest tips, trends and techniques in programmatic, come join us! If you’d like additional details on where we will be or would like to set up a meeting or demo of Centro DSP, email us at events@centro.net. We’d love to chat!
What: Texas Association of Community College Marketers (TACCM) - June 7th – 9th, 2015
Who’s Going? Christine Gensch, Larry Tucker
Where: Austin, TX
What’s going on? The TACCM Conference is an intensive three-day event attracting the top public relations, communication, marketing, and design experts from the state’s 50+ community and technical colleges.. Centro is an exhibiting sponsor and will be on-site to meet with prospective clients as well as introduce our platform and services.
What: Mobile Monday DC - June 8th, 2015
Who’s Going? Noor Naseer
Where: Washington, DC
What’s going on? We’ve come a long way from SMS promotions. From loyalty apps to geofencing and beacons, there are more and more ways to reach consumers through mobile marketing. But which tactics work best for which customers, and why? What technologies can we expect to see in the coming years and how can we use them for business? Mobile Monday looks to help marketers answers these questions and more. Director of Mobile, Noor Naseer, will be speaking on a panel about mobile marketing – what’s working today and what’s on the horizon for this rapidly changing channel.
What: 3T Nashville - June 9th, 2015 @ 5:30pm
Who’s going? April Weeks, Dave Karabag, Heather Robertson, Jun Wang, Ken Farber, Leah Holzman, Martin Crawford, Matt Sauls, Noor Naseer, Rebecca Boyan, Nathan Gawel
Where: Nashville, TN
What’s going on? Anyone who’s worked in digital advertising knows – it’s a jungle out there. We all want to be the best we can be at our jobs, but technology advances so rapidly, it can be hard to survive. To help you feel confident about executing killer campaigns and tackling the latest questions from your clients, Centro is hosting 3T Programmatic – where you’ll learn the latest tips, trends and techniques on the fastest growing segment of digital. This is the third stop on our programmatic journey. At this show, Matt Sauls will present on the essentials of programmatic advertising, with April Weeks leading the panel discussion.
What: Argyle Leadership Forum - June 10th, 2015
Who’s going? Kelly Wenzel, Ryan Manchee, Mike Olson, Kristin Haarlow
Where: San Francisco, CA
What’s going on? The 2015 Argyle CMO Leadership Forum Spring Event takes place in San Francisco and brings together leading CMOs and marketing leaders from a variety of industry verticals to discuss best-practices and innovative marketing strategies... Centro is sponsoring this year’s event and CMO, Kelly Wenzel, is a panelist on the ‘Catering to the Multi-Touchpoint Customer’ discussion.
What: AWNY: Gaining Ground, Your Story - June 10th, 2015
Who’s going? Callie Crisp, Melissa Cavaleri, Kaitlyn Pearsall
Where: New York, NY
What’s going on? This is AWNY’s third installment of UP Business Communications Continuing Series, “Gaining Ground”. There’s a huge difference between owning your accomplishments and overly tooting your own horn. In today's marketplace it's essential to celebrate your accomplishments and explain your growth through compelling storytelling. This interactive session trains women on how to broadcast your wins without bragging in circumstances ranging from cocktail parties to job interviews.
What: 3T OKC - June 9th, 2015 @ 5:30pm
Who’s going? Josh Lawson, Martin Crawford, April Weeks, Jun Wang, Lyndsey Barfield, Dayna Schram, Noor Naseer, Heather Robertson
Where: Oklahoma City, OK
What’s going on? Our 4th stop on the 3T Programmatic Road show.
What: 4th Annual Moxie Awards - June 11th, 2015
Who’s going? Katy Donaldson, Shawn Riegsecker, Scott Neslund, Martin Betoni, Michael Bruns, Michael Radovancevich, Kyle McCluskey, Chris Stump, Brian Stanish, Amanda Nagode, Stefanie Mahan, Julie Axelrad
Where: Chicago, IL
What’s going on? The Moxie Awards gathers Chicago's most innovative digital entrepreneurs for an evening of celebration. Join us as we recognize outstanding individuals and companies, including headline awards for Best New Startup, Breakthrough Digital Company of the Year, Best Company Culture and CEO of the Year. This year, Centro is up for Best Software Company, Best Company Culture, and CEO of the Year for Shawn Riegsecker.
What: Interactive Day San Diego - June 12th, 2015
Who’s going? Michael Thill, Matt Sauls and Lisa Olszewski
Where: San Diego, CA
What’s going on? Interactive Day San Diego began in 2004 as an interactive luncheon and has quickly grown to become one of the West Coast’s premier one-day digital marketing and ad technology events. Brought to you by SDX, this annual conference delivers the latest industry trends and best practices while showcasing top digital marketing thought leaders and technology innovators. Attendees gain access to exceptional networking opportunities with like-minded marketing and technology professionals from around the nation. This year, the main topics are analytics and data management, digital advertising and SEO, design and development, social media and content marketing, as well as technology and trends. Centro is an exhibit sponsor, and Matt Sauls will be presenting on RTB fundamentals.