Need some help with your PPC strategy? Don’t worry: here's a free, easy framework and checklist to ensure your campaigns are effective.
Need some help with your PPC strategy? Don’t worry: here's a free, easy framework and checklist to ensure your campaigns are effective.
TikTok’s Google integration, Meta and Amazon’s AI capabilities, and more feature in this month’s list of search and social news.
Lawsuits against Google and Amazon show that digital advertising can no longer live in the shadows, but must instead shine in the spotlight.
A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.
Holiday shopping insights, new social ad tools, YouTube trends, and more feature in this month’s list of search and social news.
Twitter’s name change, Google’s new ad features, TikTok’s commerce, and more feature in this month's list of search and social news.
Threads' rapid growth, Google's new ad tools, YouTube's revenue, and more feature in this month's list of search and social news.
Reddit protests, Google's AI ads, Meta's performance tools, and more feature in this month's list of search and social news.
For your prospects, the CTA is the first thing they read and last thing they remember about your ad copy. Here are 15 tips for better CTAs.