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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Apr 20 2026

2026 Advertising Agency Report

The advertising agency world is at a crossroads. After years of mounting pressure, the forces reshaping the industry have reached ...
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Latest Resources

4 Tips to Consider Before Switching Companies

During the employee lifecycle there comes a point where it’s time to move on—whether that’s to a new challenge within ...

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Commanding Attention: Beyond the Banner with Native Advertising

What are the best ways to take advantage of the various innovative opportunities that exist with native today? Answers here.

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Agencies Should NOT Be Afraid of the Big, Bad In-Housing Trend

Centro just attended the ANA In-House Agency Conference in March—and we learned a lot. What was our main takeaway, you ...

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4 Tips for Increasing SEM Spend Without Sacrificing Performance

We outline four tips designed to help you increase SEM spend without your performance numbers taking a hit.

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Fit in to Stand Out with Native Advertising

If you work in media, chances are a good portion of your day is spent on a computer, cell phone ...

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Adwords Automation in 2019 - The Best Solutions for Automating SEM

There are many ways to approach Adwords automation with Google or third-party services. Here's an overview of the best solutions to optimize SEM strategy.

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X Marks the Spot: How to Advance Your Location-Based Advertising Strategy

Our VP of Media Innovations Noor Naseer dives into the tactics that will take your location-based strategy to the next level.

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5 Activities that Contribute to a Better Work/Life Blend

When it comes to improving quality of life and work, most think about reducing stress and increasing productivity. But how? ...

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Why is My PPC Performance Bad? Part III: How to Ensure You're Optimizing Towards the Correct Metric

This guide Identifies if you’re using the correct optimization metrics to help you reach your overall business goals for PPC.

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