How do you determine the best demand side platform? That's not an easy question to answer. Demand side platforms, or DSPs, ...
How do you determine the best demand side platform? That's not an easy question to answer. Demand side platforms, or DSPs, ...
Technology has been changing the way we work and live for decades now, and the digital industry and digital media ...
Brand and agency marketers descended on Chicago last week for the Midwest outpost of the Modern Marketing Summit. Attendees connected ...
Next up in our ad tech analogies series: The Rue La La Analogy, which explains how private marketplaces and private ...
Next up in our ad tech analogies series: The Online Shopping Cart Analogy, which explains how programmatic direct buying works. ...
Next up in our ad tech analogies series: The Black Shoes Analogy, which explains the benefit of buying from a ...
Centro Provides Marketers with Easy-to-Use Programmatic Advertising Software with Robust Viewability, Demographic and Brand Safety Audience Targeting Options Chicago ...
Next up in our ad tech analogies series: The Concert Ticket Analogy, which explains the difference between preferred deals, private ...
Next up in our ad tech analogies series: The Nordstrom analogy, which explains the daisy chain/waterfall process of monetizing inventory. ...