Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Explore five of the clearest opportunities for digital advertisers to drive impact with AI today, from media strategy to measurement.
Calling all digital nerds: February is private marketplaces month at Centro. And what better way to celebrate than by tuning ...
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To ...
Ask a Basis Expert is a blog series from Basis where we break down the complicated tools, tech, and trends ...
According to a notable Digiday State of the Industry survey, 45% of agency employees said the most challenging aspect of ...
As unrelated and abstract as it may seem, a juggling act is the perfect visual representation for programmatic advertising today. ...
Making a resolution this year? You’re not alone. When the calendar flips to January 1 every year, it’s the perfect ...
At Centro, we believe we can make the world a better place. It’s a pillar of our corporate manifesto: Each ...
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To ...
We post great content to our blog every week, but between hectic days (or weeks, or months) at work, trying ...
