Digital Advertising Resources & Thought Leadership - Basis Technologies

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2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Latest Resources

Industries in Flux: State of Pharma and Healthcare

Covid-19 has changed our world, and the economy is experiencing unprecedented change across all industries. In our Industries in Flux ...

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The Advantages of Programmatic Advertising

If programmatic advertising had an official fan squad, I imagine their cheers would sound something like this: “Programmatic is the ...

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Working From Home 101: Focus

If you're transitioning from working in an office to working remotely, maintaining focus throughout the day may be something you're ...

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Cannabis on the Rise

In March, retailers across the US experienced record-breaking sales of cannabis and cannabis-related products for both medicinal and recreational use. ...

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Industries in Flux: State of QSRs

With Covid-19 causing unprecedented disruption, we look at how quick service restaurants are having to pivot their strategies.

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Working From Home 101: Prioritization

The ability to prioritize tasks is valuable in any line of work. But when it comes to working from home, ...

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Industries in Flux: Advertising Through Crisis

Basis Technologies’ president and 20-year industry veteran Tyler Kelly discusses the impact of Covid-19 on the media industry.

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Discussing the Value of Agency Expertise in Digital Marketing

New perspectives. Better productivity. Financial savings. Explore why tapping into agency expertise is a surefire way to improve performance.

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DIAL: Digital Innovations Awesome List (April 2020)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To ...

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