Digital Advertising Resources & Thought Leadership - Basis Technologies

Resource Center

2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
Read More
Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
Read More

Latest Resources

Six SEM Trends You Need to Know in 2019

Want to know what hot SEM trends and technologies will take your PPC efforts to new heights? We've outlined 6 SEM trends to keep an eye on.

Read More
DIAL: Digital Innovations Awesome List (January 2019)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming—so we ...

Read More
Ask the Expert: What will happen in digital media in 2019?

‘Ask the Expert’ is a blog series that breaks down the complicated tools, tech, and trends you’ve been hearing about ...

Read More
Marketing Technology Trends That Dominated 2018

Technology has done amazing things in recent years. Nearly every industry has now adopted improved processes, thanks to innovative solutions ...

Read More
Our Top 9 PPC Predictions for 2019

Wondering which PPC trends, technologies and opportunities to watch for in the new year? We share our Top 9 PPC predictions for 2019.

Read More
Why Automation is Key to Your SEM Success

How does automation impact advertising? How does it work and what are the benefits? We take an in-depth look.

Read More
DIAL: Digital Innovations Awesome List (December 2018)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming—so ...

Read More
Ask the Expert: What is Amazon Advertising Platform?

‘Ask the Expert’ is a blog series that breaks down the complicated tools, tech, and trends you’ve been hearing about ...

Read More
How to Optimize Digital Advertising to Improve the Customer Experience

From appealing to emotions to discovering new ways to target audiences, we explore five ways you can optimize the customer experience.

Read More
chevron-down