Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Explore five of the clearest opportunities for digital advertisers to drive impact with AI today, from media strategy to measurement.
Hello! Courtney Livingston here, Senior Product Designer at Centro. I hope you're finding fun and interesting ways to stay connected ...
Native advertising is an integral component of display advertising. In fact, eMarketer estimates that by the end of 2020, advertisers ...
Launching your first programmatic ad campaign may seem like a tall mountain to climb. But with the right tools and ...
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To ...
Kami Lentz here, Agency Lead with Centro! I’m here to share some tips I’ve learned in my time working remotely. ...
Google announced on April 21, 2020 that it is opening up its Shopping search results to unpaid, organic listings. Learn how to get listed.
Finding the right digital advertising platform can be a challenge, due to the sheer volume of available options. Before making ...
If programmatic advertising had an official fan squad, I imagine their cheers would sound something like this: “Programmatic is the ...
If you're transitioning from working in an office to working remotely, maintaining focus throughout the day may be something you're ...
