Resource Center


Mar 14 2021

Search Optics is Raising the Bar with Basis

Marketing agency Search Optics leveraged Basis to enhance and refine the digital media campaigns of their client portfolio. Learn how here.
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SEO Resources

National vs. Local Geo-Targeting: Which SEM Strategy is Best?

We offer some tips and a handy checklist to help you determine whether targeting nationally or locally is the best approach for you.

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How to Leverage Google Maps to Supercharge Online Advertising

Trying to learn how to advertise on Google Maps? Want enhance your digital advertising strategy? Learn everything you need to know!

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SEM for Financial Services: Everything You Need to Know

Do you manage SEM for financial services? Read our in-depth guide on how to improve search engine marketing for the financial services industry.

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SEO vs PPC: How to Prioritize Your Strategies

Debating using SEO vs PPC? Stop guessing! Employ these tips for getting the best of both worlds using PPC and SEO strategy.

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#CentroInAction: Stockpiling Acquisition

Have you ever executed a campaign that generated brand awareness, but never business results? Recently, Centro met a company that ...

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Can Blogs Show Their Value to Advertisers?

All blogs are not created equal, and some will have the opportunity to drive ad revenue better than others due to their audience, growth, content and sales strategy. For these networks to stand out against others in the marketplace, we have a couple suggestions…

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