Blog Archives - Page 93 of 195 - Basis Technologies
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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Influencer Marketing’s Potential in Untapped Sectors

For brands in sectors like finance, healthcare, and B2B, influencer marketing presents an opportunity to claim an early adopter advantage.

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Blog Posts

DIAL: Digital Innovations Awesome List (December)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To ...

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The Most Popular Blog Posts in November

We post great content to our blog every week, but between hectic days (or weeks, or months) at work, trying ...

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2018 Digital Marketing Insights Q&A

We received a lot of questions during our November 3Ton30 webinar. Because we like to keep these bite-sized presentations under 45 ...

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Dreamforce 2017 Recap: The Best Highlights & Takeaways

Do the math: What do you get when you add up four sunny days in California, countless breakout sessions and ...

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DIAL: Digital Innovations Awesome List (November)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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Basis DSP Spotlight: Increase Productivity with Bulk Editing Capabilities

Digital advertising and campaign management is fast-paced. From a digital media team's perspective, strategists, planners, and buyers need to be ...

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Key Insights on Demand Side Platforms from the G2 Crowd Grid Report

How do you determine the best demand side platform? That's not an easy question to answer. Demand side platforms, or DSPs, ...

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DIAL: Digital Innovations Awesome List (October)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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Basis Spotlight: Best Practices for Campaign Optimization

For a media buyer, the digital work doesn't end once a campaign is up and running. The launch is just ...

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