Digital Advertising Resources & Thought Leadership - Basis Technologies

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2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
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Sep 2 2025

AI and the Future of Marketing

Critical insights for navigating an industry in flux The era of intrigue and exploration is now over, and the outcome ...
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Latest Resources

Identity 2.0: What's Next After Third-Party Cookies

How prepared are you for a privacy-first future? Get recommendations for how you can create a healthy media operation, how to prepare for a future with different identifiers, and specific action plans for your programmatic, search and social campaigns.

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Digital Media Advertising in 2021

Download this infographic to view digital segments driving the most growth and the ad spend outlook for the U.S. in 2021.

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Prep Your DSP, Social, and Search Campaigns for iOS 14 and Third-Party Cookie Loss

Here's everything you can do to prepare your DSP, Social, and Search Campaigns for the loss of third-party cookies.

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4 Trends Shaping Financial Services Marketing

We've compiled the four key trends that will continue to shape banking and financial services in 2021 and beyond.

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CBDeebly is Pioneering CBD Marketing, Powered by Basis

Explore how Basis Technologies' automated digital media management platform empowered CBDeebly to meet and exceed CPA, AOV, and ROI goals.

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COVID-19: One Year Later

From device preferences to generational behaviors, to shopping trends—consumer habits post-COVID are reshaping the new normal. Download this infographic to learn more!

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The Time is Right for Challenger Brands in Healthcare

Change brings the opportunity to reevaluate—and improve upon—the status quo. Here's why the time is right for challenger brands in healthcare.

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Brand Innovators Media Buying Summit 2021 Takeaways

At the Brand Innovators 2021 Media Buying Summit last week, experts from across the industry discussed how the media buying ...

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DIAL: Digital Innovations Awesome List (May 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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