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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Oct 17 2025
Going Deep on Live Sports Advertising Opportunities

The live sports broadcast landscape is changing. See how sports advertisers can effectively reach and connect with fans in the digital age.

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Blog Posts
Apr 1 2013
Blog
On the Programmatic Road to the New Premium, Part 1: The Efficiency Imperative

Read the Entire Story on AdMonsters

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Apr 1 2013
Blog
Top 5 places to work in Chicago

Read the Entire Story on WGN TV

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Apr 1 2013
Blog
Best Places to Work 2013: No. 1 Centro LLC

Read the Entire Story on Crain's Chicago Business 

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Mar 27 2013
Blog
Centro's Riegsecker on Local's 'Mid-Tail' Opportunity

Read the Entire Story on BIA Kelsey

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Mar 26 2013
Blog
Is Centro planning an IPO?

Read the Entire Story on Crain's Chicago Business 

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Mar 14 2013
Blog
How Regional, Indie Agencies Can Innovate in Digital

Read the Entire Story on Digiday

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Mar 11 2013
Blog
Centro Launches Cloud-Based Digital Media Planning Software for Agencies

Media Logistics Software Creates Operational Advantage and Improves Productivity of Digital Media Teams  CHICAGO, IL – March 11, 2013 – ...

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Mar 7 2013
Blog
Centro: 'Yes, We Can Speed Up Media Planning,' New Software Battle Tested by Obama

Read the Entire Story on MediaPost

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Mar 5 2013
Blog
Working from home (or not) is matter of trust

Read the Entire Story on Crain's Chicago Business 

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