Mar 4 2016
Anthony Loredo

Targeting a Constantly Moving Audience With Digital Advertising

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"Understanding the new terms born out of the multi-device world gives brands clarity to achieve their digital marketing goals. Furthermore, brands can use this knowledge to better collaborate with the various industry partners developing technology to execute a cross-channel strategy — which will ultimately deliver business outcomes that matter to any marketer."

Read more from Centro's Kelly Wenzel in Chief Marketer