Today's digital agency landscape is hyper-competitive. With swift shifts in technology, changing privacy laws, the sharp rise of new platforms and competitive disruptors, it’s more challenging than ever to maintain an agency's success.

For perspective on this topic, we speak with former digital agency president and partner Mitch Joel about his experience building, running and selling agency Twist Image (to WPP). Joel shares his thoughts on meeting client expectations, managing talent, assessing revenue models, and more.

The word "innovative" gets thrown around a lot in ad tech. But what does it really take to consistently deliver innovation that resonates with advertising clients?

Walter Geer shares how he empowers his team to keep innovation at the forefront of approaching client business. He also discusses his passions for mentorship, DEI, and connecting authentically with his growing social media network about important causes.

With an onslaught of data privacy updates stemming from legislation and big tech, once-reliable targeting is rapidly diminishing. Marketers must consider the loss of cookies, and find new ways to target audiences.

Staying up-to-date on these developments isn't easy. But for Pedro Pavón, who oversees privacy, data policy, and advertising at Facebook, its a daily task. In this episode, Pavón shares his views on consumer privacy laws and how advertisers should be planning for a cookieless future.

In recent years, many advertisers have considered bringing programmatic media buying in-house. For others, a lack of infrastructure and support make it difficult to take the plunge.

In this episode, Centro's EVP of Media Services and Operations shares the different ways advertisers can approach in-housing, as well as how to best prepare beforehand. Finally, she shares how advertising professionals can enhance their careers in today’s crowded and fast-evolving media environment.

These days, professional development can feel more challenging than ever before. Many professionals are experiencing fatigue from working remotely for many months, yet still understand the need to develop their careers in uncertain times.

Accomplished tech leader, speaker, and author Jeffery Smith joins the podcast to discuss finding new ways to grow during COVID-19, what authentic tech leadership looks like, and how to not let the pandemic—or your mindset—hold you back from career growth.

Staying on top of the tricks of the trade has become increasingly complicated for media buyers. Many factors make it difficult to maintain an updated knowledge base in the industry—from the emphasis on programmatic buying and self-service ad tech solutions, to the ever-changing nature of the advertising landscape.

As the leader of industry-recognized adtech client education program Centro Certified, Christine Kim finds ways to help clients stay on top of it all. In this episode, she shares why curriculum-based education programs are so important for ad tech professionals, how she brought Centro Certified online when COVID-19 hit, and where she sees the program going once social distancing is no longer required.

In reaction to the current movement against racial inequality, many companies are scrambling to audit and improve their diversity, equity, and inclusion (DEI) strategies. Professionals of all levels are simultaneously determining how they can contribute to a more equitable future.

In this episode, DEI executive and educator Veronica Appleton shares her perspective on addressing DEI in the greater advertising and marketing landscape.

While most consumers are familiar with ads that promote the sale of products and services, many are less familiar with cause-based campaigns—campaigns that the market the missions and movements of cause-based organizations.

For some perspective on this topic, we speak to Jordan Ruden, Co-Founder of cause-driven ad agency Craft and Commerce, and Amanda Pyron, Executive Director of The Network, a membership organization that advocates against domestic violence.

Amanda shares her inside perspective on the unique challenges that non-profits face, while Jordan provides color on how organizations can approach mission-driven advertising in today’s world.

The subscription box market is worth an estimated $15 billion, according to McKinsey. In addition to the convenience factor, this industry's radical growth is partly due to our transition into a post-COVID world.

Dustin McAdams, CEO of petcare subscription service PupJoy, joins the podcast to share what he's learned in his pursuit of offering the best customer care in the subscription services space.

Dustin also shares how he cuts through a cluttered marketplace to offer the greatest products and service to his existing digital customers, while gaining the attention of prospective clients.