"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...

"Digital advertising platform Basis Global Technologies implemented “flex Fridays” for the first time this year as a trial run. Employees are allowed to sign off at noon local time on Fridays. The trial, which started around Memorial Day in May, will run to the end of September. The company named it “flex Fridays” instead of Summer Fridays to account for the fact its global workforce doesn’t experience the same seasons at the same time. Expanding the half-day allowance through September means those emerging from their winter can benefit from having a shorter work week with warmer weather."
Read more in WorkLife.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"Our Best Workplaces lists highlight organizations excelling in creating positive, inclusive, and engaging environments. Explore top companies recognized for exceptional ...