"At Basis, flexibility is prioritized as a long-term investment, not a short-term perk. The Chicago-based ad tech firm empowers its ...
"As political strategists prepare for the 2026 and 2028 U.S. elections, a new study highlights some of the trends, particularly the growth of CTV political advertising and programmatic advertising, that will be reshaping political advertising in the next few years.
In the study, Basis Technologies provides data showing the continued growth of CTV and programmatic advertising in political campaigns during the 2024 elections."
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"At Basis, flexibility is prioritized as a long-term investment, not a short-term perk. The Chicago-based ad tech firm empowers its ...
"DirecTV Remote inventory will be available programmatically through select launch partners including Place Exchange by Broadsign, the leading SSP for ...
In an industry back-office first, two of the biggest agency media tech suppliers -- Mediaocean and Basis Technologies -- this ...