"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...

Grace Briscoe, who oversees political ad buying at the online ad software company and agency Centro, said her clients often run into the problem of Facebook’s broad and unclear interpretation of what is “political.”
Read more in The Daily Beast.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"Don Draper would be overwhelmed by the sophistication of digital advertising. But he’d laugh at how unsophisticated financial reconciliation remains. ...