"Plus, a recent EMarketer report based on Basis Technologies and GWI research found that 42% of Gen Z shoppers said they’re likely to purchase their holiday gifts through social media platforms, a greater proportion than millennials (26%), Gen Xers (15%) and baby boomers (6%) who said the same."
Read more in RetailDive.
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"Political advertisers heading into the 2026 election cycle have a new avenue into premium audio inventory, as Global Media’s DAX ...
