"On Wednesday, automated programmatic buying platform Basis Technologies introduced Unify, a new feature in its DSP that gives brands centralized ...
"Basis Technologies and other ad-technology companies have started to build workarounds and partnerships in the wake of demand-side platform MediaMath's filing for Chapter 11 bankruptcy protection in Delaware district court last week.
On Thursday, Basis announced the launch of a curated marketplace with Audigent, a data and identity platform looking for an alternative to its partnership with MediaMath."
Read more in MediaPost.